The SmartFoxServer platform is a product by GotoAndPlay S.N.C, an italian company born in 1999 and officially established in 2006. We specialize in creative productions and game technologies.
In the early years we’ve been working with major companies in Italy and abroad providing specialized ActionScript and server-side development, building large Flash based applications (at the time they weren’t known as RIAs, yet) and web games.

Year 2003 has been a decisive moment in the company’s history as we launched the popular Flash game-developer community, one of the first portals entirely dedicated to this topic.
The SmartFoxServer project started the same year and was launched in summer 2004 in the's Multiplayer Central, with a huge success. We provided a free educational version, called SmartFoxServer Lite, with dozens of free tutorials for anyone wanting to learn how to create multiplayer games.

A few months later we released SmartFoxServer Basic, SmartFoxServer PRO and, in 2010, SmartFoxServer 2X which is now the top product of the series. Today SmartFoxServer is the leading middleware for creating large scale multiplayer games, MMOS and virtual communities. It currently powers hundreds of different projects all over the world, from small chats with turn-based games to massive virtual worlds and realtime games.

The gotoAndPlay team is now fully dedicated to continuously improve the SmartFoxServer platform.